‘Suzuki’ reveals sales in past 5 months grew 11.74% Confident in customers’ trust in cost efficient and quality products While strengthening the Suzuki’s with the new ‘SUZUKI SWIFT GL PLUS’ To reiterate the sports hatch back car’s popularity

28 June 2022 – Bangkok – Suzuki Motor (Thailand) Co.,Ltd. disclosed its sales figures during the first 5 months of 2022 (January – May) that total sales stood at 9,710 units. This emphasizes the company’s success came from its dedication to provide the best of products to its customers, in which every product is value worthy and cost efficient, particularly during the sluggish economy. Suzuki has further planned to strengthen its automotive by adding new products, while aiming to move forward with sales and management adjustments in order to reach out to more consumers.

Mr. Minoru Amano, President of Suzuki Motor (Thailand) said since the start of the year 2022, during which the Covid-19 situation has begun to gradually ease, the Thai automotive has also become more competitive. Despite the effects of the stagnant national economy, rising oil prices, lower consumer spending, as well as the recent electronic parts crisis which caused many manufacturers to delay their shipments of completed vehicles, the local automotive market in the past 5 months still saw total sales of 359,351 units.

Mr. Amano added Suzuki, was also somewhat affected by the same factors. However, during the months of January – May 2022, Suzuki was able to generate sales of 9,710 units; an expansion of around 11.74% in comparison to the figure seen in 2021 during the same timeframe.

He noted that the SUZUKI SWIFT sports hatch back car claimed the number one spot with the most sales at 4,026 units, increasing by 45.55% when compared to the same period of 2021. SUZUKI CELERIO, the compact car with beyond par qualities also saw sales of 2,204 units. This shows growth of 21.30% percent comparing to that of last year. Suzuki Carry, the multipurpose pickup truck took home the total sales of 1,433 units, an increase of 38.59%. The combined sales of other models stood at 2,047 units, which is also quite promising, Mr. Amano expressed.

Mr. Wallop Treererkngam, Executive Vice President of Suzuki Motor (Thailand), on the other hand, mentioned that through the different crises in various aspects, whether that is the retracting economy, the outbreak of Covid-19, rising oil prices, and the steep competition among automotive companies in the Thai market, sales continue to expand for Suzuki. Nonetheless, the most vital factor is consumers are becoming more prudent with their spending and have opted to purchase products that are more cost efficient and value worthy. Such behaviors also extend into the buying of a new car, in which drivers can clearly see that a variety of Suzuki’s products are the perfect choices during such trying times.

Mr. Wallop informed that Suzuki Celerio are among those choices, as it is a compact car with beyond par qualities, prompting the model to become a great option for first time car owners in search of the first vehicle which is cost efficient, with great driving performance, high fuel economization and versatile in various ways fit for everyday use. At the same time, the SUZUKI CARRY, the multipurpose pickup truck is a great choice for those looking to start their own SME. The vehicle has been designed to be adaptable and modifiable to fit with any needs required in order for the owner to start off their own mobile business. Such trait has prompted the model to become even more popular among consumers.

As for the Suzuki Swift, Mr. Wallop revealed that it has retained the top spot for the best received sports eco car in the hearts of Thai customers. Proofs can be seen from its sales, which is the highest among all of Suzuki models. To further cement Suzuki Swift’s sports hatch back car feel, Suzuki has introduced the NEW SUZUKI SWIFT GL PLUS limited edition to cater to the demands of consumers; whether that would be its unique design, excellent driving performance or the great fuel economization. Suzuki strong believes the launching of this special edition of the model will stimulate greater sales for the company, helping it to reach its target sales goal for the year.

The NEW SUZUKI SWIFT GL PLUS comes in 6 colors – Ablaze Red Pearl, Speedy Blue Metallic, Star Silver Metallic, Mineral Gray Metallic, Super Black Pearl, the pricing for these 5 colors starts at 572,000 baht, whereas the pricing for the Pure White Pearl colors begins at 577,000 baht.

The NEW SUZUKI SWIFT GL PLUS comes with a special offer for those looking to reserve one for their own today. Terms and conditions apply. Customers deciding to book a SUZUKI SWIFT will be able to select from options of a special interest rates of 0.33% per month, OR a monthly installment starting at 3,333 baht per month, along with an option of up to 30,000-baht discount on car accessories OR a Suzuki relief package of 3,000 baht payment per month for up to 10 months. All deals come with free first class insurance for one year and free 3-year 24-hour emergency service. Interested customers can find out more details about the offers from all 127 Suzuki showrooms nationwide.

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